The Rise and Fall of Cable Music Channel: Ted Turner''s Failed Bid to Dethrone MTV
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The Rise and Fall of Cable Music Channel: Ted Turner’s Failed Bid to Dethrone MTV In the early 1980s, MTV revolutionized the way music was consumed and popularized the concept of music videos. However, the network’s success also invited competition, and one of the most notable challengers was Cable Music Channel (CMC), launched by media mogul Ted Turner in 1984. With a bold mission to provide an alternative to MTV’s perceived “violence and sadism,” CMC promised a kinder, gentler approach to music television.